About the Proton Accord-Perdana

ACCORDANA

At the Honda Malaysia 'Media Appreciation' event that took place on Thursday (Feb 20th), the issue about the recent move by Honda to release their 'old' previous 8Gen Accord to Malaysian car-maker Proton to make what is effectively a re-badged 8Gen Accord into a Proton 'Perdana' was raised to the Honda Malaysia management during the press conference. In the free-time after the conference, I took a chance to catch up with an old friend in Honda Malaysia to discuss further and fully understand Honda Malaysia's official response from the press conference.

I highlighted that based on interactions with Honda enthusiast, Honda's move to release the 8Gen Accord to Proton was held with very low regards. There have been outright criticism and I myself knows of a few real cases where people planning to buy either a used 8Gen Accord or even a new 9Gen Accord cancelled their plans immediately when Proton announced the 'new' Perdana.

What I was told was intriguing. Basically I was told that the 3,000 units of 'Perdana' for government use is all that will happen. But what about the announcement by Proton that they plan to release a new Perdana to the public in a couple of years time ? Honda Malaysia says that as far as they are concerned, any such 'new' Perdana will be really a new Perdana, no longer a simple re-badge of their 8Gen Accord. It was said so but I got the impression that a request was made to HQ regarding this. However, under the collaboration, they do not discount the possibility of Proton using the 8Gen Accord as a platform to develop their new Perdana. But they are insistent that it will NOT simply be a re-badged 8Gen Accord. 

Is this news any better ? I am in two minds about it myself. In truth, the 'previous' generation Proton Perdana was simply a re-skinned and de-spec'ed Mitsubishi Eterna. It might not be public knowledge but all car enthusiast worth their salt knows this. Similarly Proton's other models like the Wira and even the Savvy are re-skinned and often de-spec'ed versions of other manufacturer's car. So even if Proton is to develop their own 2G Perdana, if they are using the 8Gen Accord as the development platform, then there will be great similarities judging from known efforts. Of course chances are the engines will be replaced by Proton's own 'CPE' engines though they now also offers some form of variable valve timing.

Another answer to the Honda Proton collaboration

This video is taken from the same press conference and is of Honda Malaysia's new COO Mr Roslan bin Abdullah answering the same question as Yoichiro Ueno-san - about the Honda-Proton collaboration. The answer is a bit more intelligible this time but the PA system volume was quite low so you need to turn up the volume on your computer speakers in order to hear what Mr Roslan was saying (basically nothing more than what we have already reported here on 'Honda Fan').

Honda Malaysia CEO's official answer to the Honda Proton collaboration

The by now infamous announcement about the Honda-Proton collaboration continues to be of interest to many Honda fans with many questions still unanswered. To date, other than the original press release, neither party has made any further clarifications. As Proton is a Malaysian car manufacturer, naturally we are expected to be in a position to find out most about the details of this collaboration.

'Why Proton ?'

This was the question I had for Honda Malaysia in an informal chit chat recently. The announcement of the Honda-Proton 'collaboration' recently had caused a lot of talk and debate in the Honda enthusiast circle. The main question was why of all partners, Honda chose Proton.

In the first place, I was told that what was announced, as far as Honda's side is concerned, is an agreement to do a feasibility study for joint developments in the future. As far as Honda is concerned, this was the only thing that was committed. So despite what may be read from the announcements, the feasibility study is what will happen but beyond that, nothing has been agreed upon. For all we know, what comes out of the study may well be an echo of that famous song let's call the whole thing off !

As for my guess that a 'Proton Brio' might well be in the works, the response was that Proton's Tanjung Malim plant is an interesting prospect for something in the future. Brio ? There was a smile and a look which suggests "well, what do you think ?"